Automating Holiday Opt Ins
Christmas time is all but here what automation tools can help bring good cheer?
Don't you hate it when you opt into a website over the holidays and get no reply.
Then you email and find out that they are away having a wonderful time?
Follow below for 3 simple steps to get yourself set up for an automated holiday season, and help your customers being annoyed by the above.
And while I have you, wishing you and your family a happy holiday season!!
Cheers and see you next year!
Hey folks, Jason Burkner here from Automation made easy.
It’s the week before Christmas and just want to talk to you about a few things that I want you to make sure you do over the holiday period.
Three things actually. The first one is have a absolutely fabulous holiday season and make sure you come back refreshed and ready and raring to go in your business next year. Very, very important.
The second thing is make sure you turn on the auto replies in your email if your going off on holidays, closing the business down to the holiday season, or anything like that. Turn on your auto reply and we'll have a look at how we did that a little bit later if you are unsure.
And the third thing is pretty important one of the things that most of us forget over the holiday season, or when we going into holidays. If you've got a contact us form on the website or any sort of campaign running on the website that suggests you're going to get back in contact with your customers. Just go in there and change the email so that you can make sure that your notifying your customers that you closed over the holiday, but you will be back in contact with them when you get back, or you'll be checking your emails while you're away, or something along those lines.
Three simple things. Number one, have a great time. Number two, look at your auto replies and number 3, make sure you change that contact us, so you communicating with your customers automatically while you're away so they know what to expect from you.
Thank you and from all of us at Automation Made Easy I wish you a very Merry Christmas and a Happy Holiday season. Will see you in the New Year.
Your first instruction was to have a good time and I hope everyone has a great time over the holidays, and a couple of simple things that we can do. The other two simple things that we can do to set up and make sure that we are automating our business while we’re away, or automating some of our processes at least while we’re away.
First one, I think everyone should know how to do this already but I'm just double checking if you don't know how then this is how to we do it. If you’re using Gmail for your email we’re going to the settings here in Gmail, and then just scroll down on this first page here, and in here and in here what we need to do is out of office auto reply. Pretty simple stuff and we just go and we get our auto reply details, whatever it is they were going to send.
Get the details of what you’re going to send and pasted in of course, Automation Made Easy will be closed from midday on Thursday 25th of December. We’ll reply to you email on our return to the Automation office on Tuesday, the 3rd of January. Happy Holidays.
Third I think that should read actually and here Happy Holidays. We will start this on the 21st which is when we close and the last day for this will be on January. We come back on the 2nd so I’ll make the last day for this the 1st of January, and that will sort that so it will automatically turns off there.
If you’re using Gmail in there. Tells me my messages too long message is too long we need to use a shorter message .In which case let's see if that makes any difference. That’s now done.
Then to do our other emails if you've got your own hosted email I can never work out a way to go in to do, so I always going through the Cpanel of my website and we click in auto responders here. And I can choose the email addresses that I'm going to do an auto responder for so we'll do all domains. We’ll do an auto responder in here and the interval – the number of hours to wait between responses to the same email address – I usually put four or something like that in here.
And in here is And the from will be just left as it is. Subject will be Happy Holidays. This we will paste in there again the same thing and we're going to start it on the 21st at midday of course, so 12/24 12:00 o’clock we’ll start that on the 21st of December and will stop it on the 1st of January at let's go 11: 24 PM. So that’s ready for the holidays. And I just create and that’s ones done.
The next thing we need to think about is when we're in Infusion Soft and we have got our contact us campaigns that say we're going to contact people within 24 to 48 hours in an actual fact we're on holidays. Let's go in and have a quick look at how we can change that up for the holiday season.
I’ve got a few contact us campaigns that I would change it over and each one of these. Let’s going to the first one here so we can have a look and see how they run. I’ve got a few different opt-in forms on my website where people can request information. They fill out the form as usual then we put in into our email here. What we’re going to do in here is change that email, so I’m going to hold ctrl and click and drag that email. I've got a copy of the original email down here. And I'll put post-Christmas email, so that I can come back and make this one active again later, and then I’ll go into this one. And inside here Hi, contact first name, thanks for reaching out to us we’ll be in contact with you within two business days or sooner to help you with your inquiry. That’s a bit silly to say two business days or sooner when we’re closed over the holidays seasons, so I’ll put something in here as well – Automation Made Easy will be closed from then to then we’ll reply to your email or reply to your enquiry on our return to the Automation Made Easy office on Tuesday the 3rd of January. Happy Holidays.
Perfect so now when communicating with the customers as they coming through and what I would do it here is I would just go out and published this campaign. Just publish that. Now anyone that opts in through the website will automatically be given that new email over the holiday period. Of course, at the end of the holiday period remember to log back in and change the email back over to the previous versions, and publish again. Just so that anyone who's interacting with your website over the holidays can be aware of what's going on in that first interaction with you.
We want to make it very clear to our customers exactly what's going on, so they know whether to jump up and down or not regardless of the case.
Once again Happy Holidays. Have a fantastic holiday season and I'll see you all in the New Year. Have a great all time