Are you seriously not doing this?
In the past few weeks I’ve seen so many businesses making the mistake of not following up or not following up effectively on their simple opt in campaigns that I had to share.
See if you are sticking to the simple 1 email approach after someone opts in this this is exactly what i’m talking about.
I need you to be effective in building your relationships, and sending 1 email after opt in, simple isn’t going to cut it.
It doesn’t matter if it’s for a free report, some sort of opt in giveaway, sign up on account, or even a new member for a bricks and mortar style business. If you are not doing this, you may as well not be collecting the contacts details in the first place..