Category Archives for "News"

How personal are you getting?

In todays world of follow up, automation, we of course try and be as segmented and as targeted as we possibly can.

Well I can tell you that in some circumstances it still isn’t enough.  To stand out from the pack…. And we ALL WANT TO STAND OUT, we need to make it even more personal.

I’ve stumbled across a new app, that makes it oh so easy to know what to say, and when to say it.  Take all the thinking out of it, and get your customers a quick and easy personal video, with no trouble at all….

Sounds too good to be true, but in fact it’s really quite simple.

I’ve been using this for just a few weeks.  During that time I’ve had:

  • 2 dead quotes re-engage just from the personal follow up
  • 3 Strategy sessions book from people that have opted in for my free report
  • 2 customers engage in their training and start taking some action when they were falling behind…

All from simply a few video follow ups..

More emails are getting opened, and more engagement with those emails as well…

Just by adding a personal video to the contact.

If you want some more engagement, and let's be honest, everyone does.  Then watch the video to see just how easy it is.

Stay until the end and there’s a special BETA test group you may be interested in.

Get your emails synced

One of the benefits of working in a CRM like Infusionsoft is the ability to be able to see everything about a contact, at a glance in one place.

Well almost everything….. How annoying has it been that Infusionsoft, and your emails sent and received manually have been separate. 

That means looking in 2 places to get your email history on a client or lead.  One in your sent folder, and one in Infusionsoft.

Well that’s a thing of the past now. 

Infusionsoft has finalized the email Sync Feature, so that all of your emails can live in the contact record inside Infusionsoft.

Its not complex, in fact very simple, and you can have it synced by the time you finish watching the below video!

Are your emails being blocked?

It's an ever increasing problem right now.  
Yahoo, google and all other Email Service Providers, are getting more and more strict.

But what does that mean to you, and how do you make sure that you keep getting your emails into the inbox?

What’s the point in going to all of that effort to create the best version of your emails and content if they just aren’t getting into
the inbox, right?..

Have your members forgotten about you?

A fully-engaged customer brings you 23% more revenue than your average customer.


Now, sending out an email when you want them to buy something is not engagement.

Engagement is the relationship you build with your customers and it’s the basis of every successful business.

People need what you’re delivering.  You know they do because that’s why they came to you in the first place.

You need to remind them about it and keep them loyal, so they keep coming back to you.

Want to increase sales and customer loyalty?

If you want to increase customer engagement, boost your orders and build customer loyalty…Get PERSONAL!
Does it work? Sure does!

  • Personalised emails improve click-through rates by an average of 14% and conversions by 10%.
  • And targeted emails generate 58% of all revenue!

But understand this.

There’s more to personalisation than just greeting your client by name in an email.

If you would prefer to read the transcript, please CLICK HERE

Are you making this big mistake?

For 12 years now I have been seeing this one big mistake repeated over and over again in business.

I watch businesses work so hard, to market their business, to get the leads in, then they don’t convert and what do they do?....


We have to treat this like a business, then we can see some returns. 

It doesn’t matter what the industry is, it doesn’t matter what your customer base is, this one rule is something that EVERYONE should be doing.

Watch this short video now to see if you are making this one big mistake, and then hit reply if you are and let me know when you are going to start changing it?

If you would prefer to read the transcript, please CLICK HERE

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